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Maybe you'd like to know who has read your email on mobile devices;
OR you want to find out what browsers they used to open your emails;
or EVEN you want to know how many times a user opened or clicked your emails.
Spread Behavioral Analytics Function Could Help！
Let's see some figures before going on: nearly 40% users who read your email on smartphone world wide! Some Hong Kong Spread users reported near 35% smartphone users, much higher than average of 25% in HK. Smartphone users show that they have buying power because of the cost of the device ranged from HKD2000 to HKD5000. You could provide different offers for this group of customers.
What's more you might find that the mobile traffic converts at a higher rate and that the average value of mobile transactions is higher than computer traffic. In this case, a site devoted exclusively to mobile platforms (streamlined content, simpler navigation) might futher encourage transactions via smart phones.
Behavioral Analytics Function is designed for you to filter contacts locations and devices they used when they read your emails, you also could filter by
open count, click count,
last opened, last clicked. Precise marketing can be successful only when you
know more about your customers.
Log in your Spread Email Marketing account, click "Contacts" and select a group you'd like to filter.Then you can filter in "Filter Values" by the conditions you want.
If you'd like to check "with which devices or browsers or even languages the contacts read your email", then choose
Behavior:Device, Behavior:Browsers, Behavior: Browser Language,the
system will list all devices or browsers or even browser languages the contact
You must notice there is a "Copy to a list"button beside the "Search"button, the button is designed for move the filtered contact to another contact list.
You will see content below when click "Copy to a list".
Now you can copy the filtered contacts to an existed list or a new one.
How？ Log in Spread Email Marketing System, click "Emails/SMS",then click "Unique Opened" of email you'd like to analyze, then you will
come to the page below.
The location, device will all shown in the report.
If the fields you'd like to check are not shown above,you still can click "Feilds Filter" on the right and tick the fields you want, then click "Filter".
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